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崧崧野c/cedar Children's clothing brand visual design

c/cedar崧崧野是一个独立设计师原创儿童服装品牌,品牌理念旨希望孩子们可以通过思考观察大自然和日常生活获取创作灵感也希望孩子们可以大自然中的“松”一样坚韧自由成长。
图形Logo由c/cedar首字母两个字母C组成眼睛”,“眼睛"代表小孩子在思考时的灵动神态通过眼睛观察事物,然后自由发挥想象力与创造力
c/cedar的辅助图形由“圆形、三角形、方形”三个最基础的图形随意组合而成,我们希望模拟出小孩子玩的拼贴画,同时也体现崧崧野是一个富有亲和力、轻松、有趣的品牌,三个基础图形可以围绕着品牌名中的“松”展开拼接组合甚至变成线描图让小孩子参与涂色,也可以组合成各种各样的“松树”以及大自然生物这种充满随意性的玩法也呼应了“通过思考观察大自然和日常生活获取创作灵感,像松一样坚韧自由的成长”这一品牌概念。

设计 A Unit Design
品牌 c/cedar崧崧野
时间 2021
© AUNITDESIGN, INC.

c/cedar is an original children's clothing brand by an independent designer. The brand concept hopes that children can obtain creative inspiration by thinking and observing nature and daily life, and also hopes that children can grow up as tough and free as the "pine trees" in nature. .
The graphic logo consists of the initials of c/cedar and the two letters C forming "eyes". "Eye" represents the child's agile attitude when thinking, observing things through the eyes, and then freely using his imagination and creativity.
The auxiliary graphics of c/cedar are randomly combined with the three most basic graphics of "circle, triangle, and square". We hope to simulate the collage that children play, and at the same time, it also reflects that Song Songye is an approachable, relaxed, and An interesting brand. The three basic graphics can be spliced ​​and combined around the "pine" in the brand name or even turned into line drawings for children to participate in coloring. They can also be combined into various "pine trees" and natural creatures. This kind of random play also echoes the brand concept of "obtaining creative inspiration through thinking and observing nature and daily life, and growing up as tough and free as a pine".

DESIGNER:A Unit Design
BRAND:c/cedar
YEAR:2021
© AUNITDESIGN, INC.

崧崧野c/cedar Children's clothing brand visual design
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崧崧野c/cedar Children's clothing brand visual design

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